Friday, August 30, 2013

Summer Sale at JOE - HOT new additions!

With new fall style arriving every week, the time has come for a sexy summer sale at JOE! Come and stock up on next summer's essential, or snag an incredible deal on our warm-weather markdowns for your winter getaway! 

Here at JOE we are superfans of Mar Y Sol - not only because these accessories are the perfect companions for a holiday in the sun, but because the entire line is fair trade, in collaboration with artisans in Madagascar. Socially responsible and fashionable! At 50% off, we don't expect these items to stick around very long, so don't hesitate to shop our remaining Mar Y Sol styles! 
So those festival style risks you took this summer were a huge success, and everyone is waiting to see what you'll be sporting next year. Look no further than our Gypsy Junkies crochet bikini tops - now 50% off! We adore this little number with our LA Made printed maxi skirt, or with any of our gorgeous festival-chic maxi dresses. The best part: all of these are new additions to our sale

Friday, August 23, 2013

Summer's End Dresses

The month of September usually marks the sartorial shift to fall, and it can be tricky to dress for special occasions amid the transition to sweater weather. The solution: an a dynamic maxi dress! Whether you are hosting an outdoor party or attending a September wedding, a little extra length could come in handy on a brisk late summer night. Plus, styling a frock with a longer hemline is just as simple as putting together another LBD look, but makes twice the statement. Here at JOE we are maxi-obsessed and can't wait to carry out this look through fall! 
The Rory Beca Ruth dress is a great hue for fall jewel tones, and the Finders Keepers Rise Above Maxi has a show-stopping neckline and adorable triangle details. Both of these numbers would look amazing with a sequin jacket or structured blazer. 

Add a denim jacket or knit cardigan to these Gypsy 05 dresses for an easy change-up. We love the idea pairing boots with this look to keep your toes warm!


We've added a new LA-based line, and it's all anyone is talking about! WILDFOX Couture has arrived at JOE and we couldn't be more excited to share it with you. A major celeb favorite, WILDFOX has been spotted on the likes of Taylor Swift, Katy Perry, Halle Berry, all five Kardashian sisters, but most importantly...BeyoncĂ©! Who wouldn't want to wear something that graced the heavenly shoulders of Queen Bey herself? Here are some of our favorite snapshots of BeyoncĂ©'s WILDFOX looks:

 The styles we have in store include the Space Rose Classic V-Neck ($64) and the Over The Rainbow Cassidy Tank ($59). Check back soon for WILDFOX additions to the JOE online store

Saturday, August 17, 2013

Rhapsody in Blue

We are beyond excited about our new shipment of Rory Beca , which includes the Bijou Wrap Dress in Rhapsody! We love it styled with all-white accessories, especially our Blaque Label blazer and J.J. Winters crocodile envelope clutch. With a name like "the Bijou," this dress calls for some major jewelry! It's paired here with some of our favorites from Vanessa Mooney. Stop in today to shop this look and the rest of our new arrivals!